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Trend: Make-Up for Men

We already mentioned it earlier: South Korea is a very advanced country – and when it comes to fashion, style and weird coolness it’s an absolute Trendsetter. 

Accordingly the following news of press agency AP is very interesting: the 19 million men of South Korea will spend this year 885 US-Dollar for cosmetic products. This gets the little country the title as biggest market for Make-Up Products for Men. This is approximately 46 US-Dollar per Men for Make-up a Year. That’s a whole lot, if you think of little boys and older Gentlemen, who will probably won’t be part of that trend at all. 

The AP-Article says

“The metamorphosis of South Korean men from macho to makeup over the last decade or so can be partly explained by fierce competition for jobs, advancement and romance in a society where, as a popular catchphrase puts it, “appearance is power.” Women also have a growing expectation that men will take the time and effort to pamper their skin.

Evidence of this new direction in South Korean masculinity is easy to find. In a crowded Seoul cafe, a young woman takes some lipstick out of her purse and casually applies it to her male companion’s lips as they talk. At an upscale apartment building, a male security guard watches the lobby from behind a layer of makeup. Korean Air holds once-a-year makeup classes for male flight attendants.”

We hope, that this trend for manly Make-Up will be seen in Germany soon. It would help us a whole lot, especially in the morning after a wild Fashion Week-Night. 

We already start to practice, to be at the top of the game. But please, ladies, don’t mind, if we look strange in the beginning – we are starting at the experience of a 12-year-old girl. We’ve got a lot of catching up to do. 

Von: Jakob

NEWS

 

A very beautiful Sweater for this very shitty Weather: HENRIK VIBSKOV Fall/Winter 2014 Sweater

The good thing about the current fall/winter-weather is, that one is finally allowed to wear clothes from the current fall/winter-collections. For example this really beautiful, and surely also really warm jumper by the Danish designer HENRIK VIBSKOV.

Not so good about the current autumn/winter-weather is by the way: everything else.

Well, we do not want to complain. As long as we are wearing that jumper.

You can order the sweater for an absolutely okay price of 250,- Euro, for example here

Von: Julian

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We wouldnt wear this like ever. And even @annabmueller would only wear this if there was a pizza on it. This weeks ugliest shirt comes from Raekwon X Alife.

#039

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