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Backstage Report: INSTAGRAM x DANDY DIARY

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 Today, dear readers, we’re giving you an exclusive behind-the-scenes look into our daily work – so you can get some insight into our exciting, dangerous and, above all, merciless daily routine as bloggers.

This exclusive story aims at revealing how we come up with all our INSTAGRAM photos the entire global fashion industry dreads so much due to their relentless realism.

(1) Choosing the subject. It so happens that sometimes we remain in the same spot and position, watching our subject. Then, suddenly we find it with lightning speed, like a bird of prey abducts an ageing opossum.

(2) The shot. Once we have found the subject, everything happens in an instant. We take out our iPhone, forget to focus the lens and then we try to hit the release button with our thumb that’s trembling of tension. Then, if all goes well, we take the photo. The tension releases. It’s done.

(3) The relaxation phase. Now, that we’ve taken the photo we hand the iPhone to one of our topless assistants to have her upload it to INSTAGRAM. In the meantime we dictate a more or less funny line on our recorders and then send them in to the office for proof reading. Next, we pat each other’s backs because: What a successful day, once again.

P.S.: The images were taken on a DANDY DIARY business trip to Budapest. I am wearing (toes to head): NEW BALANCE sneakers, black socks by FALKE, brown pants by TOPMAN, a checked shirt by RALPH LAUREN, sunglasses by BAUI JIM and a Tiger Cap by RIVER ISLAND. The latter is a tribute to what’s probably the best hairstyle a football player has ever worn: A tiger dyed into the back of the head of Stefan Effenberg. No one has got more class. Not even Rudi Völler.

 

Von: Jakob

LOOKS

 

De-Conceptualised Bauhaus

Since we were bored recently, we decided to take a stroll to the Bauhaus archive and were hanging out in front of their door.

In contrast to the occasion, we wore two de-conceptualised outfits, which by coincidence looked like the ones lying in the rented Lithuanian Mercedes. David was wearing a T-shirt and jeans by WEEKDAY, shoes by RAF SIMONS x ADIDAS, a jeans-jacket by DIESEL and a vintage-hair-cut from the 90s. I wore a black T-shirt by BOSS (Turkey fake)pants by G-STAR RAW, tennis-socks by H&M, a silk-bomber-jacket by DIESEL, shoes by PALLADIUM (of-course the model, that Brad Pitt is wearing all the time) and sunglasses by LESPECS.

After a few minutes we were chased by the guard and his dog (it was a leashed sheep dog) away from the court. Apparently we did not fit the concept.

Von: Julian

NEWS

 

New at REEBOK: Bacon

We have been aware of it for a long time: ‘Food’ is the new ‘Fashion’

The sneakers-producer Reebok had similar thoughts, and released bacon on the market. Justification: ‘The CrossFit-community loves bacon.’ 

And since the CrossFit-community is an important market for Reebok, one can get bacon with his sneaker.

We ask ourselves now, when Adidas will release it’s own sausage with mustard. Since the soccer-community loves sausages with mustard. And they are an important sneaker-market. Or Nike it’s own hot dog, because of the football-community.

Well, the possibilities of this new market are endless. Beautiful, new world!

Von: Julian

LOOKBOOKS

INSTAGRAM

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You cant go wrong with a black sneaker that looks like a snubnosed revolver. Our pick of the day Adidas ZX 500 2.0 black snake

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VIDEO

SPECIAL

 

Behind the Scenes: DANDY DIARY x ADIDAS ORIGINALS Shoot

A few weeks ago - one recognises easily because of my much darker, much loner and much more felted hair - we had a wild shooting with the photographer Marlen Stahlhuth and her team, in the most beautiful clothes from Herzogaurenach. Of course we wore nothing but ADIDAS (and as mentioned, felted hair).

The complete photo-series is going to be released in August in the ADIDAS ORIGINALS magazine – and we are already excited, to see what we look like. For sure verrrryyy sporty.

For the moment, you (and us! and us!) will have to be pleased with the so-called (ugh!) ‘behind the scenes’-pictures. But maybe that is enough for a quick Five-against-Willy.